Croma hosts pop-up experience on cruise ship to introduce iPhone 15


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New Delhi. Taking innovative customer experiences to the next level, Croma, India’s trusted electronics retailer from the Tata Group, has hosted the first-ever retail pop-up experience on a cruise ship to provide passengers with the iPhone 15 series experience.

The company joins Cordelia Cruises for Croma Cruise Control 4.0 with a unique offer for its passengers. Croma’s experimental pop-up on Sea presented an amazing experience for iPhone 15 series lovers.

15 lucky winners who pre-booked the iPhone 15 series at Croma stores or were taken on an exotic journey on the luxurious Cordelia Cruises.

Shibasish Roy, Chief Operating Officer, Croma, said, “We are thrilled to present ‘Croma’s Experience Pop-up at Sea’ as a truly unique and immersive journey for our valued customers. At Croma, we are out to redefine the boundaries of technology and entertainment, and this initiative takes that commitment to a new level.”

“Passengers brought smiles as they visited the pop-up, allowing them to experience the latest iPhone 15 clamshells while sailing at sea. The Croma pop-up received an overwhelming response from commuters. With bright neon and psychedelic colors, customers were wowed by this highly curated personalized experience and were treated to a conversation with Chroma experts.”

Croma is known for creating engaging and immersive experiences for its emerging consumers. Croma’s experiential pop-up on sea is a step towards its commitment to communicate with its customers, provide them with memorable experiences and reiterate its reputation as a preferred and trusted retailer for the best electronics and latest technology products and service.

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