tata consumers denies report of buying 51 percent stake in haldirams


New Delhi: Tata Group is preparing to buy the famous company Haldiram. This is being claimed in media reports. According to media reports, Tata Consumers is in talks with the company to buy 51 per cent stake in snack food maker Haldiram’s. Tata Consumers, however, denied reports of buying stake in snack food maker Haldiram’s. According to Reuters news, talks are going on between Haldiram and Tata Consumer regarding this deal. For this stake, a valuation of $ 10 billion has been demanded by Haldiram. Explain that if this deal ever happens in future, Tata Group will directly compete with Pepsi and veteran businessman Mukesh Ambani’s Reliance Retail.

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High demand for Haldiram

Explain that Tata Consumer Products owns UK tea company Tetley and partners with Starbucks in India. The report said that Tata wants to buy a stake of more than 51%, but they say that Haldiram’s demand is too high. Haldiram’s started from a small shop established in 1937.

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Big market for snacks in the country

Ganga Vishan Agarwal used to sell Bhujia, Namkeen in a small shop. Vishan Aggarwal’s mother used to fondly call him Haldiram, so he named his namkeen as ‘Haldiram’. He had learned the art of making Namkeen and Bhujia from his aunt ‘Bikhi Bai’. Although he made many changes in making it. Haldiram’s business has been going on from generation to generation.

If we talk about salty market, then the market of salty snacks in India is worth 620 crores. Haldiram’s has a share of about 13 per cent in this snacks market. Apart from India, the company also has business in Singapore, America. Apart from snacks, the company has more than 150 restaurants with sweets, western cuisine.

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